Product Marketing Manager

About ArmorCode

ArmorCode is on a mission to supercharge security teams so their organizations can ship secure software and ship it fast. The ArmorCode AppSecOps platform unifies application security and infrastructure vulnerability management. It integrates with organizations’ security ecosystems to de-duplicate, correlate, and orchestrate findings in a single platform so security and development teams can realize holistic visibility, flexible agility, and cross-team collaboration. Companies of all sizes scale their security effectiveness by 10x and maximize their ROI on existing security investments with ArmorCode.

ArmorCode is a hyper-growth startup with a lineup of marquee customers. Our customers range from fast-paced digital native companies to #1 brands across three major global categories. 

ArmorCode is a winner of the 2022 SINET 16 and TiE 50 awards and is listed in Gartner’s ASOC (Application Security Orchestration and Correlation) Hype Cycle report. ArmorCode was spotlighted by Nasdaq four times in 2022 and is a proud sponsor of AppSecCon 2022 and the 2023 Davos Cyber Future Dialogue, Switzerland. 

Application security is one of the fastest growing sub-segments within the fast growing cybersecurity market, and we are a clear market leader in our category because of our platform-based architecture. At ArmorCode, you will find passionate problem-solvers who embody our core values: Hunger, Humility, and Humanity.

Job Description

The Product Marketing Manager will report to the Director of Product Marketing, and will drive impactful product and partner messaging and content, as well as develop GTM strategies for our AppSecOps platform. This role will have the chance to own a greenfield area for the company, and make a highly visible impact.

• Develop deep knowledge of buyer personas in different company sizes and industries
• Work with integration partners and internal stakeholders to create and drive joint go-to market strategies and material
• Work closely with marketing, sales, and product teams to develop key messaging and value propositions
• Together with the product team, educate both internal and external stakeholders on our product features and their benefits
• Create marketing programs (e.g. sales documentation, product videos, website copy, blog posts, whitepapers) that articulate the benefits of our products and educate our target audience
• Conduct market analysis to obtain understanding of the competitive landscape and help establish product differentiators
• Create sales collateral and tools that align with the buying process and help move prospects & customers through the sales cycle
• Establish individual and team metrics and report on success
• Drive product launches in collaboration with product management
• Effectively communicate internally relevant insights and key takeaways of industry news, events, analyst reports and social media activity

ArmorCode does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. ArmorCode encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

The Successful Applicant

• At least 2 to 5 years of experience in a PMM, Product Management, or similar B2B technology marketing role in the cybersecurity domain
• Understanding of the application/product security and DevSecOps space, and the AppSec and DevSecOps tools landscape
• Experience in AppSec and/or developer-centric product marketing is preferred
• Proven track record of content creation and go-to-market execution
• Analytical mind with a focus on measuring quantifiable results to identify successes and iterate our efforts
• Excellent written and verbal communication skills
• Self-driven and innovative thinker that is able to thrive in a fast-moving and changing environment

What's on Offer

In addition to a competitive compensation package for this role, candidates will have an opportunity to directly and significantly influence the application security space, and diversify their skill sets by taking on new and exciting challenges.

• Competitive salary and bonus
• Stock options
• Unlimited PTO
• Competitive benefits package, including healthcare, vision, dental
• 100% work from home remote flexibility - US based